Do you love Country Road or Trenary? Are you always on the lookout for the best deals and offers to make your shopping experience more rewarding?

If yes, then the Country Road Loyalty Program is just what you need.

This rewards program offers a variety of benefits, rewards, and special offers to its members, making shopping at Country Road not only a delightful experience but also a rewarding one.

Introduction

Country Road began its journey as a women’s shirt company in 1974 and soon grew to become Australia's first lifestyle brand.

With a mission to offer a sustainable, clean look through their simplistic aesthetic, Country Road has won the hearts of many fashion enthusiasts over the years, including in New Zealand where they have opened a number of stores.

Today, Country Road is recognised as the home of the modern-day Australian lifestyle.

But did you know that you can make your shopping experience even better with the Country Road Loyalty Program?

What is the Country Road Loyalty Program?

The Country Road Loyalty Program is designed to reward loyal customers for their frequent purchases at Country Road and Trenary. By becoming a member of this program, you can earn rewards not only on your birthday and anniversary but also every time you move up to a new tier or spend over a certain amount in one day.

Joining the Country Road Loyalty Program

Joining the Country Road Loyalty Program is simple, easy, and free! All you need to do is create an account either online or in-store, and you’re all set to start earning rewards every time you shop at Country Road or Trenery.

How to Sign Up

To sign up for the Country Road Loyalty Program, simply visit the Country Road website and click on the 'Join Now' button. You'll be asked to provide some basic information like your name, email address, and postcode. Once you've filled out all the necessary fields, click 'Submit' to complete your registration. If you prefer to sign up in-store, just ask any of their friendly staff members for assistance.

The Benefits of Completing Your Profile

Completing your profile is not just a formality; it can actually enhance your shopping experience. When you provide your date of birth and other details, you allow Country Road to send you personalised rewards, including a special treat on your birthday. Also, by providing your email address, you ensure that you never miss out on any updates about new collections, exclusive offers, and upcoming sales.

Understanding the Tier System

The Country Road Loyalty Program works on a five-tier system, where the more you spend over a 12-month period, the higher your tier and the more benefits you enjoy. Here's a quick summary of what each tier offers:

Member

All members enjoy first access to new collections, exclusive access to Spend & Save and Spend & Earn rewards, $10 Birthday and Anniversary rewards, 30-day reward expiry, and complimentary basic tailoring on full-priced suits.

Bronze (Spend $300+)

Bronze members receive all the benefits of the Member tier plus a $20 Welcome Reward, increased Birthday and Anniversary Rewards to $20 each, and an extended reward expiry of 60 days.

Silver (Spend $750+)

Silver members enjoy all the benefits of Bronze, plus free standard delivery on all online orders, early access to Spend & Save, and increased Welcome, Birthday, and Anniversary Rewards to $30 each.

VIP Gold (Spend $2,500+)

In addition to Silver benefits, VIP Gold members receive complimentary store transfers, VIP tailoring on full-priced suits and pants, styling by appointment, first VIP access to Spend & Save, increased Welcome, Birthday, and Anniversary Rewards to $50 each, and an extended reward expiry of 90 days.

VIP Platinum (Spend $5,000+)

VIP Platinum members get all the VIP Gold benefits plus an annual gift from Country Road, and increased Welcome, Birthday, and Anniversary Rewards to $100 each, with an extended reward expiry of 120 days.

The tiered approach means the more you shop at Country Road and Trenery, the more rewarding your experience becomes.

Earning Rewards with Country Road

One of the highlights of the Country Road Loyalty Program is the opportunity to earn rewards every time you shop. Whether you're buying something for yourself or gifting someone else, every purchase brings you closer to exciting rewards.

How Purchases Translate into Rewards

As a member of the Country Road Loyalty Program, every purchase you make counts. Every time you spend $100 or more in one day, you'll receive a Spend & Earn reward for your next purchase. This means you earn a $10 Reward when you spend $100 or more, and a $35 Reward when you spend $250 or more. So, the more you shop, the more you earn!

Exclusive Offers for Members

Being a member of the Country Road Loyalty Program also gives you exclusive access to signature member offers, available at selected times throughout the year. These offers include getting $50 off when you spend $150, $100 off when you spend $300, and a whopping $200 off when you spend $600. This works out to be a 33.3% discount on spend during these promotions, on all products, including new season clothing.

Birthday Rewards

Who doesn't love a special treat on their birthday? At Country Road, they make sure your special day is even more memorable with Birthday Rewards. As a member of their Loyalty Program, you can receive a reward between $10 and $100 on your birthday, depending on your status tier.

Redeeming Rewards

So, you've earned some rewards and are excited to redeem them. But where and how can you do this?

Where You Can Redeem Rewards

Rewards can be redeemed in store at Country Road or Trenery, or online at countryroad.co.nz, or trenery.co.nz. However, rewards cannot be redeemed in any Country Road/Trenery Outlet stores, Online, or Country Road/Trenery concessions stores in David Jones.

In-Store Redemption

To redeem your rewards in-store, simply present your digital membership card or provide your membership number at the checkout. Your available rewards will be automatically deducted from your purchase total, saving you money instantly.

Online Redemption

If you prefer to shop online, you can still redeem your rewards. Simply log into your account, add the items you want to purchase to your cart, and proceed to the checkout. You’ll see an option to add your discount to your total purchase cost before you make payment. If you have multiple vouchers, you can use all of these, you’re not limited to just one.

How to Maximise Your Voucher Earn with the Country Road Loyalty Program: Hacks

The Country Road Loyalty Program rewards you more the more you shop. But with a bit of strategy, you can stretch your dollar even further. Here's how:

Maximise Earnings on Regular Purchases

When shopping at Country Road or Trenery, aim to spend over $100, and if possible, over $250 for each transaction. By spending $250, you'll earn a $35 reward. That's a 14% return on your spend.

It could be worth pushing your basket to this amount to capitalise on this increased reward.

Leverage Exclusive Offers

Country Road runs exclusive spend and save offers throughout the year that can provide you with up to a 33.3% discount on your spend. These offers provide a great opportunity to plan larger purchases and maximise your savings.

Climb the Tier System Strategically

Ascending the tier system is a fantastic way to maximise your rewards. Every time you level up, you receive a Welcome Reward, increased Birthday and Anniversary Rewards, and a range of other benefits. But here's where things get really interesting: the Silver tier.

By spending $750 in a year to reach the Silver tier, you'll earn $205 in rewards, equating to a 27.3% return on your spend. This figure takes into account the Spend & Earn rewards, the Welcome Rewards for reaching the Bronze and Silver tiers, and Birthday Rewards. This is already the highest effective return across all tiers.

But there's more to the story. When a Spend & Save event rolls around, if timed perfectly, you'll ideally have $205 in rewards from your journey to the Silver tier. You might be tempted to spend $300, fully covered by your $205 in rewards and the $100 discount from the Spend & Save event, but there's a catch.

To earn a Spend & Earn reward, you need to spend $100 or $250 in one day after all rewards have been redeemed and all discounts have been applied. This means that while your $205 in rewards and the $100 discount will significantly reduce your out-of-pocket expense, they won't contribute to earning a new Spend & Earn reward.

Nonetheless, you're still getting a great deal. You'll have received $1050 worth of goods ($750 from the initial spend to reach Silver, and $300 from the Spend & Save event) for an out-of-pocket total spend of only $750, with a total effective return of 40% ($300 savings on $750 spend).

Keep in mind, this strategy requires careful planning and timing to ensure all your vouchers are available to use during the Spend & Save event, given their 60-day expiry. This strategy also relies on your voucher earn and climb to Silver falling over your birthday period.

But with a bit of strategic planning, you'll have cracked one of the most effective ways to maximise your rewards with the Country Road Loyalty Program. So, plan your purchases, climb the tiers strategically, and enjoy a more rewarding shopping experience.

Don't Ignore the Birthday and Anniversary Rewards

Birthday and Anniversary Rewards increase with each tier, starting at $10 for a basic Member and going up to $100 for a VIP Platinum member. These rewards contribute significantly to the effective return at each tier level.

Consider Your Shopping Habits

Your strategy should also consider your shopping habits. If you shop frequently and spend a significant amount on each shopping trip, moving up to the Gold and Platinum tiers could provide additional benefits that might be valuable to you, such as complimentary tailoring and an annual gift.

But obviously don’t go spending more than you need. There is a good saying: when something is on sale for 50% off and now costs $50, you’re not really saving, you’re still spending.

Summing Up

The Country Road Loyalty Program is a fantastic way to make your shopping experience more rewarding. With tiered rewards, exclusive offers, and personalised treats, you can enjoy numerous benefits just by being a loyal customer.

Whether you're shopping for a loved one or treating yourself, every purchase brings you closer to exciting rewards, making shopping at Country Road and Trenery a truly rewarding experience.